Marketing & Customer Acquisition
Services Provided
- + Marketing & Customer Acquisition Strategy
- + Market Research & Competitive Analysis
- + Referral Marketing Programs
- + Website & E-Commerce Strategy
- + Search Engine Optimization (SEO)
- + Affiliate Marketing Program Management
- + Pay Per Click Campaigns (PPC)
Growing businesses face a major challenge with marketing. Effective and affordable marketing strategies are critical to generate new business while retaining current customers. Employing an in-house marketing staff with skill sets in all of the competencies necessary—online marketing, branding, PR, social media, product marketing, advertising, market research, etc.—and a director to provide strategy and oversight is often not an option.
Companies are confronted with a tough decision: hire a talented and seasoned marketing professional who is expensive, but won’t really roll up his sleeves for execution or hire a more junior resource with limited experience to do the actual work who lacks strategic vision and expertise to direct marketing activities across the multiple channels. With outsourcing, a full service ad agency is likely out of reach and the myriad of consultants who specialize in the different areas of marketing often work in isolation and will require constant oversight and coordination.
Acceleration Partners works with companies that have encountered this marketing predicament with a unique and cost effective approach. It all starts with identifying the pieces of the marketing pie in which we have expertise and the rest that we will admit are best left to others. We then identify resources to work as a team to meet your goals, but we’re not in the business of marking up services; we’re simply focused on driving results. Working within a given budget, we provide a combination of strategic direction, execution, project management, and oversight of internal and third party resources, ensuring that everyone work towards the same measurable goals.
By leveraging low cost and performance-based marketing channels, Acceleration Partners identifies the path to success and highest return on investment for your marketing dollars.
